​​​​I’m a Toronto-based copywriter with a performing arts soul and

a marketing brain. I’m the one ordering cold brew in a snowstorm, hacking Expedia points for the group trip, and treating reality TV like a masterclass in human behaviour.​

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Strategy and instinct shape my work. Education gave me the logic; theatre gave me the pulse. I learned to hold an audience on stage—now I do it on the page.

 

I write messaging that sticks and ideas that feel real.

Anyone can tell a story. I make them worth hearing twice.